What is Salesforce Loyalty Management?

Loyalty Management (LM) is one of the latest Salesforce Products. It’s built on Core and is meant to be an “end-to-end loyalty platform”.

Why and how we created Countdowns for Salesforce Marketing Cloud?

Calendarz, our SFMC app allowing you to easily create events and drag-and-drop "Add-to-Calendar" links in emails. It now has a countdown too!

Marketing Cloud apps BFCM Release!

Summer is over. Some are still recovering from Oktoberfest. But we've been busy. Conversions are demanded... How can we help?

Salesforce "Wow Your Customers" at CNX22

Main takeaways from Salesforce Connections 2022

Cezium went to Salesforce Connections in Chicago, and came back to share with you the main takeaways from the CNX22!

Cezium will be at Connections in Chicago on June 8–9!

Top sessions from Salesforce Connections 2022

When in Chicago on June 8th & 9th, you have to go to Salesforce Connections. Cezium found a few sessions to attend to optimize your Marketing Cloud solution!

SalesWings lead scoring solution for SFMC

Implement Lead Scoring in Salesforce Marketing Cloud with No Codi...

It is more important than ever for companies to deliver timely and highly personalized interactions. Yet Salesforce Marketing Cloud is missing a proper lead scoring solution...

Focus on WhatsApp in Marketing Cloud

WhatsApp in Marketing Cloud

Salesforce Marketing Cloud release announced the ability to send messages to customers via WhatsApp using the Chat Messaging feature

Let’s talk about Mobile Wallet Marketing

Lately we are talking even more about the mobile wallet marketing. But what is this and how is it affecting marketers?

Salesforce Marketing Cloud Package Manager

Ask a pro: SFMC Package Manager

How do you optimize your Salesforce Marketing Cloud multi-BUs projects? At CEZIUM we use the Package Manager.

Ask a pro: Changes for Apple Mail

With iOS 15 Apple will offer an option, which can be enabled, called Mail Privacy Protection in the Mail app.

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