Cezium will be at Connections in Chicago on June 8–9!

Top sessions from Salesforce Connections 2022

When in Chicago on June 8th & 9th, you have to go to Salesforce Connections. Cezium found a few sessions to attend to optimize your Marketing Cloud solution!

SalesWings lead scoring solution for SFMC

Implement Lead Scoring in Salesforce Marketing Cloud with No Codi...

It is more important than ever for companies to deliver timely and highly personalized interactions. Yet Salesforce Marketing Cloud is missing a proper lead scoring solution...

Focus on WhatsApp in Marketing Cloud

WhatsApp in Marketing Cloud

Salesforce Marketing Cloud release announced the ability to send messages to customers via WhatsApp using the Chat Messaging feature

Let’s talk about Mobile Wallet Marketing

Lately we are talking even more about the mobile wallet marketing. But what is this and how is it affecting marketers?

Salesforce Marketing Cloud Package Manager

Ask a pro: SFMC Package Manager

How do you optimize your Salesforce Marketing Cloud multi-BUs projects? At CEZIUM we use the Package Manager.

Ask a pro: Changes for Apple Mail

With iOS 15 Apple will offer an option, which can be enabled, called Mail Privacy Protection in the Mail app.

Datorama Reports

Ask a pro: Datorama Reports

The January 2021 release announced a new way to analyze your data in Marketing Cloud: Datorama Reports.

Interaction Studio : Genesys

Ask a pro: Interaction Studio ‘Genesys’

From its genesis to its positioning in the Salesforce ecosystem, you will know everything about Interaction Studio.

SFMC Content Builder vs. Dartagnan

Email Builder: Content Builder vs Dartagnan

Cezium compares the capabilities of Salesforce Marketing Cloud's Content Builder module with the now renowned Dartagnan tool.

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